Beauty - strongly pronounced
Individuals with a strong need for Beauty are more sensitive to the aesthetic appeal of their surroundings than is the average person. Although everyone appreciates beauty to some extent, people with a strong need for this basic desire place an uncommonly high value on beautiful people, places, and things.
A strong need for Beauty motivates an interest in art, design, and fashion. Many people with this need are attuned to indicators of beauty such as color, elegance, grace, symmetry, refinement, and good looks. Some put forth great effort into decorating their environment and possessions. Some are concerned with wearing the most fashionable clothes. Some are highly attentive to their own physical attractiveness.
Individuals with this need may feel more motivated in environments that are aesthetically appealing as opposed to those that are drab or plain. They may be sensitive to the attractiveness of their office including the color of the walls, the style of the desk, and the view from the windows. They may be more concerned with the physical appearance of household appliances than with their functionality.
Some people with a strong need for Beauty place considerable value on producing work that is aesthetically pleasing. They may care not only about the content of a written report but also about its presentation. For these individuals, the “look and feel” of the report may be just as important as its accuracy.
Stylish people and functional people tend to misunderstand one another. Many stylish people think functional people are lacking in elegance and refinement. Many functional people think stylish people are too concerned with superficial appearances. The truth is that individuality is much greater than is commonly supposed. Some individuals are born to value beautiful experiences, and others are born to value functionality. Since people are happiest with a lifestyle that fulfills their own nature, they often resist external pressures to change.
Beauty - lowly pronounced
Many people with a weak desire for Beauty are not interested in art, design, or fashion. They are not attuned to such indicators of beauty as color, elegance, grace, symmetry, refinement, and good looks.
They put little effort into decorating their office or home. Some dress in comfortable clothes with hardly any consideration as to how fashionable they are. Some are unconcerned with their own physical attractiveness.
Individuals with this need pay little attention to the aesthetic appeal of their surroundings. They may be content to work in an environment that is plain or even drab. They may purchase a car based on its reliability rather than its styling. They tend to be inattentive to the physical beauty found in nature.
Functional people and stylish people tend to misunderstand one another. Many functional people think stylish people are too concerned with superficial appearances. Many stylish people think functional people are lacking in elegance and refinement. The truth is that individuality is much greater than is commonly supposed. Some people are born to value functionality, and others are born to value beautiful experiences. Since people are happiest with a lifestyle that fulfills their own nature, they often resist external pressures to change.
The 16 life motives according to Reiss in the overview
There are two versions in the Reiss Motivation Profile®. The only difference is that „Romance" is not evaluated and described in one version. Instead, „Beauty" is evaluated. In terms of classification, the two life motives are the same, since in the results of the statistical evaluations using a factor analysis, the erotic, sensual aspects could not be separated from those involving the pursuit of beauty, art, design and aesthetics. Thus, although there are 17 descriptions, they relate to only 16 different life motives.